About
Are you Team SEO or Team SEM?

What if we told you that by combining these two forces, you could boost both SEO & SEM at the same time?

You’ll be happy to know – you can.

But first, let’s make sure you have a solid foundation.

Do you feel like you're all in this together, or do you feel like there are some independent islands where people only care about their own goals?

The latter is a common scenario. Sometimes, it can be far too easy for marketers to work in silos and focus only on keyword rankings or CPC ad performance.

Whichever team you're currently on, digital marketing is more powerful when teams work together.

We’ll show you how to build a foundation of paid and organic synergy.

Register now and learn the strategies and benefits of aligning paid and organic efforts to maximize your marketing team's ROI.

You'll discover how to:
- Integrate paid and organic search marketing in your marketing strategy.
- Build a new paid search campaign using organic insights.
- Optimize existing paid initiatives with organic insights.

Michael Bruh, VP & Head of Account Success at Conductor, will demonstrate how to build a strong, synergistic organic and paid foundation.

Many companies still struggle to navigate the complexities of paid insights and leverage SEO best practices for paid landing pages.

This webinar explains how to maximize spending and boost performance by bringing SEO and SEM teams together.

Can't attend the webinar? A recording will be available afterward. Register now!
Presenters
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Michael Bruh
VP & Head of Account Success, Conductor
Michael Bruh is the Head of Account Success at Conductor, overseeing the account success team focused on driving customer retention and growth. Prior to joining Conductor, Michael was SVP Global Head of Media at WeWork, building an in-house SEO and media team, and was president & COO of Acronym Media, where he helped drive sales, marketing and client service across their four global offices. Michael brings over 25+ years of traditional and digital marketing for world-class enterprise brands.
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Loren Baker
Founder, Search Engine Journal
Loren Baker is the Founder of SEJ, an Advisor at Alpha Brand Media and runs Foundation Digital, a digital marketing strategy & development agency.
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Daniel Olduck
CEO & Founder, LibbyInside
Daniel Olduck is the CEO and Founder of LibbyInside, a company dedicated to bringing the 20+ years of talent expertise working with enterprise brands to help improve in-house digital marketing teams ability to execute. Daniel grew his career managing hands-on Paid Search & SEO initiatives at leading agencies into roles managing those teams with on the ground experience living and working in London, Singapore, Hong Kong, New York & Paris.
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