How to Integrate Your Product Into Your Performance Marketing

SaaS marketing is highly competitive. To drive demand and generate adoption, you first need to make sure you get in front of your ideal audience.

So how do you make your product discoverable to people who matter?

Garrett Mehrguth, CEO and Co-founder at Directive Consulting, will explain how to increase your conversion and activation rates with better product marketing.
In this presentation, you'll learn:
- Creative ways to leverage your product to increase your conversion and activation rates.
- How to decrease your time to value for product-driven lead generation.
- Real-life examples from top SaaS companies to inspire you.