About
Before you launch your next marketing campaign, wouldn’t it help to have an expectation for how much traffic and revenue you’ll bring in?

After all, why promote a product or service without first understanding its market potential?

Having the ability to estimate your ROI is key to making smart decisions for your business – whether you’re determining how to allocate your marketing budget or trying to select the best SEO keywords for your brand.

In this webinar, you’ll discover how to predict the outcome of your next campaign, using a simple mathematical formula that leverages your company’s data.

And if you’re not really a fan of math, don’t worry. You’ll also get access to some free tools and a downloadable calculator to help you save time and automate this process.

Join Sabrina Hipps, VP of Partner Development, and Jeremy Rivera, Director of Content Analysis at CopyPress, as they share real-life examples and provide guidance on how to analyze specific keywords and forecast your SEO results.

Key Insights:
- Learn how forecasting your SEO can help you build better campaigns and choose the right keywords.
- Get step-by-step instructions to predict revenue and website traffic for your next SEO campaign.
- Access a free handout, resources, and online tools that will save you time and supercharge your content strategy.

Register for this webinar and find out how predicting the ROI of your next content campaign can help influence the decision-makers in your organization.
Presenters
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Heather Campbell
Director of Marketing
Heather has over 20 years of industry experience and is the Director of Marketing at Search Engine Journal. Having worked on numerous SEO and PPC campaigns, Heather has a great understanding of how search works alongside digital and offline campaigns. Heather has helped many organizations grow their online and lead generation sales through strong branding and consistency in communication.
At Search Engine Journal she is partnering with leading marketers to keep up-to-date on the search industry and digital marketing world and drive return from marketing opportunities. Heather believes community, consistency, and content are the heart of great marketing.
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Sabrina Hipps
VP of Client Success, CopyPress
Sabrina Hipps is the VP of Client Success at CopyPress. She helps clients succeed with their content marketing strategies, content development, and content promotion. She excels at taking the time to understand what content challenges CopyPress can help them overcome.
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Jeremy Rivera
Director of Content Analysis, CopyPress
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