About
While on-page SEO gets a lot of attention, overlooking your website's technical foundation can severely limit your ability to rank on search engines (and reach new customers).

Is your technical SEO where it needs to be for success?

Join us as we explore an actionable framework for auditing and improving your technical SEO across four key pillars—discoverability, crawlability, indexability, and user experience. You’ll walk away with tactics to send stronger signals to Google and outrank your competition.

You’ll learn:
- How to optimize for discoverability through sitemaps, site architecture, and more.
- Strategies to improve crawl budget and avoid crawler traps.
- How to leverage Schema and optimize heading structure for better indexability.
- The top tools and processes for continuous technical SEO monitoring.

With Steven van Vessum and Alexandra Dristas, we’ll also dive into best practices for Core Web Vitals and accessibility that will create an enhanced user experience for your audience.

If you’re looking to maximize website performance through technical SEO, you can’t afford to miss this webinar.

Be sure to show up live with your burning questions for Steven and Alexandra, and stick around to ask them in our interactive Q&A following the presentation!

Unable to make it that day? Save your seat and we’ll send you a recording after the presentation.
Presenters
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Heather Campbell
Director of Marketing
Heather has over 20 years of industry experience and is the Director of Marketing at Search Engine Journal. Having worked on numerous SEO and PPC campaigns, Heather has a great understanding of how search works alongside digital and offline campaigns. Heather has helped many organizations grow their online and lead generation sales through strong branding and consistency in communication.
At Search Engine Journal she is partnering with leading marketers to keep up-to-date on the search industry and digital marketing world and drive return from marketing opportunities. Heather believes community, consistency, and content are the heart of great marketing.
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Loren Baker
Founder, Search Engine Journal
Loren Baker is the Founder of SEJ, an Advisor at Alpha Brand Media and runs Foundation Digital, a digital marketing strategy & development agency.
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Steven van Vessum
Director of Organic Marketing, Conductor
Steven is involved in everything SEO, Content Marketing and Community related. Right where he wants to be. He gets a huge kick out of letting websites rank and loves to talk SEO, Content Marketing and Growth.
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Alexandra Dritsas
Principal Solutions Consultant, Conductor
With a passion for technical SEO, Alexandra loves helping businesses elevate their organic performance through website optimization. When not geeking out on SEO, Alexandra enjoys quality time with her three cats and has a fondness for lizards.
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