About
As the dynamics of marketing shift in many product-focused and customer-centric industries, staying competitive can feel more challenging than ever.

We’ve got the answers.

Embracing a comprehensive approach to marketing - one that unifies every channel, message, and tactic to meet overarching business goals - is crucial these days.

Join us as we explore the power of a 360° marketing strategy and the critical role of interactive content in driving engagement.

Featuring industry experts from Rhapsody and their valued partner Ceros, we’ll delve into why a cohesive, full-service strategy is essential for 2025 and beyond.

We’ll explore:
-Practical tips for building a comprehensive strategy that keeps you competitive.
-Key trends shaping the future of marketing, such as AI-driven personalization, customer experiences, and the importance of value-based marketing.
-The role of interactive content in a 360° strategy, with real world applications.

We’ll also spotlight Ceros’ interactive platform, showing how it enables dynamic, engaging content like landing pages and eBooks that bring brand stories to life across channels.

Ready to make your business compete with the top players in your field? You won’t want to miss these expert tips.

Bring your questions to this LIVE panel and have them answered by our pros in the Q&A following the discussion!

Not sure you can be there? No problem. Register and we’ll send you a recording after.
When
Wednesday, December 11, 2024 · 2:00 p.m. Eastern Time (US & Canada) (GMT -5:00)
Presenters
1731555266-f17d9b9c963c257e
Keith Pires
Managing Director, Rhapsody USA
With over 25 years of experience in management consulting, business operations, strategy, product marketing, and business development, Keith is a hands-on leader and expert in digital transformation. He has a strong track record of helping teams create complex solution architectures that align with strategic business objectives and deliver value to clients across a variety of industries.
1731939254-4d98c62f0367c96e
Bobbie Smith
Head of Marketing Operations & Strategy, Rhapsody
Bobbie Smith serves as Head of Marketing Operations & Strategy at Rhapsody. She is a dynamic marketing operations professional with a knack for driving revenue by optimizing team performance. Experienced in strategic planning, multi-channel marketing, and client relations, Bobbie’s innovative strategies and proactive approach propel client growth and lasting success.
1731555369-a609aba6447ae48b
Loren Baker
Founder, Search Engine Journal
Loren Baker is the Founder of SEJ, an Advisor at Alpha Brand Media and runs Foundation Digital, a digital marketing strategy & development agency.
1731939141-2688c57197156558
Adam Sangster
Vice President of Channel Revenue, Ceros
Adam Sangster serves as the Vice President of Channel Revenue at Ceros, where he partners with the executive team to shape the organization’s strategic direction. With a career marked by achievements and over a decade of experience in the SaaS and media industries, Adam has risen through key leadership roles, including Sales Director and Head of Publisher Revenue, showcasing his expertise in driving growth and his proven ability to build high-performing teams and navigate market complexities.
Reserve Your Spot
First Name*
Last Name*
Email Address*
Phone*
Company*
Company Size*
Job Title*
Industry*
Country
City
State
How soon are you planning to enhance your digital marketing efforts? *
What is your role in selecting marketing partners?*
✓