About
For local SEO businesses, maintaining a positive reputation and earning customer trust is crucial for driving conversions.

Join us as we uncover data-backed insights from tens of thousands of businesses across industries, revealing how customer feedback and review behaviors shape reputation.

Plus, discover key trends driving local traffic this year.

You’ll learn:
-Key trends in customer feedback, review volume, and Net Promoter Scores (NPS).
-New data on star ratings and how they affect customer trust & conversions.
-Best practices for increasing positive reviews & driving customer loyalty.

Get actionable strategies to improve your online reputation, build customer loyalty, and drive local traffic this year.

If you’re an agency owner, reputation manager, or marketing leader, this is your chance to refine your local strategy with data-backed tips.

These tips will show you how to boost customer sentiment and help you increase revenue.

Be sure to join us LIVE for a Q&A with the experts at GatherUp following the presentation.

Save your spot today and stay ahead of the competition!
Presenters
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Loren Baker
Founder, Search Engine Journal
Loren Baker is the Founder of SEJ, an Advisor at Alpha Brand Media and runs Foundation Digital, a digital marketing strategy & development agency.
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Mel Attia
VP of Marketing, GatherUp
Mel Attia is the VP of Marketing at GatherUp, bringing over two decades of experience in digital marketing. Starting her career in 1997, Mel witnessed the rapid evolution of search engines—from the early days of Yahoo!, Lycos, and AltaVista to the ascent of Google as the dominant force. Since 2002, she has led digital marketing teams across a diverse range of organizations, most recently in B2B SaaS, where her expertise has shaped growth-driving strategies and built strong brand reputations in the ever-changing digital landscape.
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