About
Search is literally evolving faster than ever. Is your SEO strategy keeping up?

Are you struggling to stay visible in AI-powered search results?

Does your visibility seem to vanish with each algorithm update or SERP overhaul?

Worried that AI Overviews are cutting into your traffic, but unsure how to adapt?

☐ Discover 5 proven tactics to protect your SERP visibility.

The rise of AI-driven search engines like ChatGPT, Google's SGE, and Bing Copilot is changing how users discover and trust brands online.

What Worked Last Year May Not Work Tomorrow

Join Craig Smith, Chief Strategy Officer at Outerbox, and learn exactly how to adapt your strategy for a world run by answer engines and generative SERPs.

What You'll Learn:
-How to structure your content and technical SEO practices for AI-generated answers.
-Which trust signals matter most when AI chooses which brand to cite.
-Where search is headed, plus how to stay ahead.

Register now and get the SEO playbook your competitors wish they had.

☐ Can’t make it live? Register anyway and we’ll send you the recording!
When
Thursday, October 16, 2025 · 2:00 p.m. Eastern Time (US & Canada) (GMT -4:00)
Presenters
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Craig Smith
Chief Strategy Officer
Craig Smith is the Chief Strategy Officer of OuterBox. With over 25 years of experience in digital optimization, Craig works with our customers to execute the proper growth levers for their SEO and digital aspirations. Craig frequently lectures at Harvard University and NYU on web optimization and is a global keynote speaker for related industry events.
S
Sara Bentley
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Jeff Hirz
S
Stefanie Thompson
1718934618-d2332e1e787e7877
Jennifer McDonald
Senior Marketing Manager, Search Engine Journal
Jennifer McDonald is the Client Success Manager at Search Engine Journal. With 11 years of experience in human-centric digital marketing, Jennifer has helped countless businesses take a holistic approach to their marketing strategies. Ecommerce brands, insurance companies, mortgage companies, home builders, and government agencies have seen growth with her sales and marketing strategies. Now, she’s thrilled to share her expertise with you.
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