AI search is growing. So are the measurement challenges.

- Where does SEO measurement fall short on AI search visibility?
- What should you prioritize in AI search tracking?
- Which adjustments does your SEO reporting need for AI Overviews and LLMs?

Adapt your measurement strategy for AI Overviews, AI Mode, ChatGPT, Claude, and Gemini.

As AI Overviews grow and searchers turn to LLMs for answers, rankings and clicks capture less of your search performance. The SEO pros keeping pace are treating AI search visibility as a core KPI, not an add-on.

How To Bring AI Search Into Your SEO Reporting

Join us as Tom Capper, Director of Search Product Strategy at STAT, walks through the biggest AI search measurement challenges and the best ways to make the necessary adjustments.

Walk away with a prioritized set of AI search visibility metrics and the tactical steps to start reporting on them.

You'll learn:
- The limitations of SEO-only measurement: The specific gaps that show up once answers come from AI Overviews and LLMs.

- What you need to prioritize when measuring AI search performance: Where to focus first as you update your SEO reporting.

- Tactical solutions to AI search measurement challenges: Practical adjustments you can put in place now.

Register now for this tactical session built for SEO pros at enterprise brands and agencies.

Can't make it live? We'll send you the recording so you can watch on your schedule.